Is pay to play the new way? We might be headed in that direction. 2013 will be the year of locked feeds, pay as you go distributed content, and more “subcompact” publishing than you can shake a stick at. Pretty exciting times. I for one am watching Pheed. It seems like it could be the most “bite sized” of the entrants.
Don’t lose sight of this trend.
It’s going to sneak up in small ways. You know you’re bumping into it when you reach for the Paypal button.
Heyho. I am thrilled and honored to tell you that POKE has been nominated in the Mobile and Experiences category of this year’s Webby Awards. We want to win and we need your vote!
The Webby Awards is the leading international award honoring excellence on the Internet. The online community, determine the winners of The People’s Voice by voting for the nominated work that you believe to be the best in each category. That’s where you come in. Thanks for all your tweets, shares and votes!
I signed my boys up a few months back for this one and so far all three kits we’ve received have been a total hit.
So are the boxes that have arrived are themed (they may be centered around a season, holiday or subject; IE Space & Planets). There are plenty of materials provided, and it’s good quality stuff. I was happy to see two activities in most of our boxes as well as plenty of materials so both my boys can participate.
Really digging the creativity here. Can’t help but think the best is yet to come in the subscription service world. What do you think?
Careless about the data you provide on your profile without the proper safeguards in place? Meet Take This Lollipop - a site that preys (in good fun) on people that underestimate the power of social networks and the information that can be obtained from them.
By connecting to your Facebook account the site unlocks in a very creative way, a play scene where you can peer in on a creepy man spying and tracking you - through all your personal stuff. Pics of your kids. Friends. Videos. Phone numbers.
It’s all there.
Take a look, authorise your account and see what Take My Lollipop knows about you.
The more real world objects pop up that connect to the Internet, the more demand there is for network infrastructure like sensors and routers.
Cisco has designed an infographic that offers a simple example of how Internet of Things will affect you in your everyday life. It also states that by 2020, there will be 50 billion ‘things’ connected to the Internet - everything from your body, car, alarm clock and even cows.
The number of things connected to the Internet has already exceeded the number of people on earth. So this is a big trend - and big business for Cisco and other technology companies.
If you’re going to a Cage Match, bring a Wrestler.
King Kong Bundy + Social Media Week = #smwSMACKDOWN.
You may have heard a thing or to about The Social Media Week Cage Match I was involved in yesterday. In it, two teams of Social Strategy Experts (whatever that means) were asked to square off and compete on a panel by bringing strategic recommendations to 4 real-world brand-related Social PR problems in need of a good strategy and timeline for remediation.. (I’ll post a link to the case studies later today, sorry!).
Easy enough. But was baffling me was the amount of Buzz Word Bingo and Rhetoric flying around rather than practical, substantive, innovative thinking. If you follow my stream, you probably know by now I have little patience for this kind of—ahem—addouchery. It gets in the way of solving real problems, and frankly makes you sound pretty silly. So I asked my friend King Kong Bundy to come along to said Social Media Cage Match and put the #smwSMACKDOWN on anyone who got out of line.
Dear brands, nerds, social strategy experts, agency types and people of the diginet:
Your next magical social strategy has little to do with what you execute IN social media, but rather what you do OUTSIDE of it (online or otherwise)!
The web is a mirror. A mirror that celebrates what you DO. Not what you SAY.
It imitates what people are doing and saying because it’s made up of, well, PEOPLE. Do something interesting and relevant to your target and social channels instantly becomes the place people congregate discuss, promote, applaud, and despise what you ve done.
“Twitter solutions”, “Facebook ideas” and “Influencer Strategies” Oh my!
Blech. Social media is all too often viewed and talked about with only hyper-focus on the tools we use within it. Yes you need a “social media plan” full of “influencer programs” and “tactics that engage your target” but for the love of God, those words are no better than the Buzzword Junkie you sound like if they’re not part of an integrated approach. Execute a “Twitter Strategy” in a vacuum and you’re likely to be sitting there staring at over zealous fellow Tweeters (not your target)—or worse—an empty stream.
Do something relevant for your target worth talking about. That is all.
Meet MarkUp.io It lets you draw on any webpage with a variety of tools to express your thoughts, make a point or just simply edit. Just grab and drop the bookmarklet from the site to your bookmarks bar to use any time. Yes, no downloading needed! When you want to make notes on a webpage, click your bookmarklet to load the MarkUp toolbar. Publish when you’re ready to share your thoughts.
Seriously rad. Lucky you for knowing me. :)
Psst! I Tweeted about this one today, but loved it so much I thought it was worth a post. So here y’aar. :)
Assuming you haven’t been tweeting under a rock recently you’re prolly aware of Google’s aggressive run at the local business market. (Its Places offering and Interior store view endeavor for example). And as geolocation departs from trend to basic need and digital desire many a digerati have found themselves hunting for more out of the geo-apps they rely on. (Personally, I’ve been using Foursquare by proxy through Instagram because of its robust photo sharing feature, for example).
Well get ready peeps! Local is heating up fast and Google isn’t the only one looking to give a simple, smart and social kick in the arse to the run of the mill location model. Meet What Spot Now. It’s bound to be on the tip of your tongue a few times this year. (And lets face it, I’m right about these things. :) )
Unlike any other location-based app on the market, What Spot Now? combines software and hardware to help patrons both save money and discover new places to hang out – discovery not based on hearsay, but reality — through its trademarked “SpotCams” mounted inside neighborhood venues. (How flippin’ awesome would it be to get a quick stream (or photo set, even!) of a potential spot on your hit-list?) You can! If you live in Portland. :)
WSN currently has 11 Portland locations you can view from your phone before leaving your home. Portland residents will recognize such names as Saucebox Café & Bar, Bridgeport Brewing Company: Brewpub, 23 Hoyt Restaurant & Bar, The Someday Lounge, Schmizza Pub & Grub, Backspace, On Deck Sports Bar & Grill, Bo Restobar, Bailey’s Taproom, La Costita on Barbur, and the Crown Room.
Im big on this one, Portland. You’re privy to exciting technology that might very well change the way patrons and venues think about the age-old concept of “happy hour”.
Kudos to Spotlight Mobile. WSN is a slick way to discover nearby venues and a practical alternative to the location-sharing services offered by Foursquare or Facebook. Its a sure hit if you can keep that WiFi network in place. Keep it comin’.