internet cool?!

What if jet ownership were re-thought to a point where overall travel costs could be reduced to a level that’s actually comparable to first-class commercial travel? What if you could come and go as you please and take off from airports that still have parking spaces? What if you had access to travel the way it was meant to be?

What if you were friggin’ loaded? Well then, the creators of JetBlue (my favorite way to travel) might have yet another refreshing air travel idea for you. It is an interesting alternative to small chartered flying. JetSuite is assembling a fleet of 100 Embraer Phenom 100 jets, with the twist being that the company is lobbying private buyers to buy the jets. Did you catch that? You own the jets. Then, when you don’t need your aircraft, JetSuite charters it to someone who does. The new idea? Unlike the private time-share competition, no matter how much (or how little) your plane is flown, you’re guaranteed a monthly revenue stream.

How? JetSuite will pay the owners $25,000 per month in exchange for allowing JetSuite to use and maintain the jets during their down times. (You know, when you’re not frolicking from coastal golf course to strip club on the weekends. Sure, you’ll have to drop $3,000,000 but that $25,000/month could pay for your fuel costs to Cabo.*

Full disclosure: I have spent much of my career creating marketing programs, interactive ideas, brand launches and web redesigns for brands like JetSuite in the Travel and Hospitality industry. It is by far my biggest corporate passion. Couldn’t be happier to see a new idea like this in the wild.

*No it won’t

El Camino :)Call me a dirty hick, but this thing is friggin’ awesome! Sadly, this post isn’t about design. (You can read me lusting after this thing here.) So what else is awesome? The smart peeps at GM’s Marketing department took advantage of the obvious naming surge (for the record I’m supporting, “El Camino”) that this thing would cause online and created a community naming site. Cool!

The site is up ready to go for auto-show season. So guys, head over and give this baby it’s rightful name :)

“EL CAMINO.”

See more photos of the car here.

I love this thing: Its the new Asus Eee PC 4G. Small, capable, very cheaply made and get this:

* Weighs about 2 pounds
* Has WiFi
* Runs Xandros Linux - no frills and totally hackable
* Has an integrated webcam, microphone and speaker jacks
* Gets the job done

UM. Yeah - it costs $399. (Your iPhone was 400.00).

My favorite part (and why this is relevant)? This thing is small, light, and cheap. The perfect hackable toy for use in interactive installations in or out of the home or office. I predidct this little guy is going to change everything.

Oh and one more thing. Seeing a trend people? More value, less money. We’re all in love with the latest gadget - true, but not everyone is prepared to spend 800.00 hundred dollars to own a new Kindle, when for the same money, you could have a computer that does it all.

Non profit agencies have been fighting for the low cost computing market for years. The truth is, it all should be low cost and with a price tage (and functionality) like this, this thing will get hacked, designed, re-designed, mounted to someone’s refridgerator, slapped on a remote control car, mounted to the back of an SUV on Pimp my Ride and could quite possibly run be the engine that put digital pants on your ass and this table in your living room.

2008 will bring more product designers to the realization that hacking and adapting technology is an important component in development of new ideas.